Our Story
A new kind of registry, built from a real postpartum experience.
"I didn't need another onesie. I needed someone to ask, 'How can I look after you?'"
My story
KindList wasn't born from a business idea.
It was born from becoming a mum while living on the other side of the world from the people I love most.
Five and a half years ago, my husband and I moved from Australia to London with two suitcases and our dog, thinking we'd stay for two years.
Life had other plans.
We built careers here.
We built friendships here.
And then we started our family here.
Without grandparents popping over.
Without aunties dropping off dinner.
Without the village many new parents naturally have around them.
So we built our own.
Friends became family.
Neighbours became support.
Every country we've lived in has taught us the same thing:
A village isn't something you're given. It's something you build.
My birth changed everything
Nothing about my birth went according to plan.
As a first-time mum, I trusted the professionals around me because I didn't know what I didn't know.
My birth was traumatic.
But my recovery was surprisingly positive.
Looking back, I believe one decision made all the difference: we hired a confinement nanny for the first four weeks after birth.
Every day, she cooked nourishing meals designed specifically for postpartum recovery, making sure I was eating enough to heal.
She cared for our baby while I rested, reminded me to slow down, and gave me permission to focus on one thing: recovering.
And that changed everything.
It got me thinking...
Why should this level of care feel like a luxury?
Every new mum deserves to feel supported after giving birth.
Every new mum deserves nourishing meals, practical help, rest, and people who care for her while she's learning to care for someone else.
This isn't a luxury.
It's the foundation that allows families to thrive.
And that's when I realised the problem wasn't that support didn't exist.
It was that we hadn't made it normal to ask for it.
My vision
Every baby registry celebrates a new baby.
I want KindList to celebrate the person who brought them into the world.
Because mum is recovering too.
She's healing from birth.
She's navigating a completely new identity.
She's learning to care for a baby while trying to remember to care for herself.
Yet when people ask, "What do you need?" we hand them a list of baby products.
I want to rewrite that tradition.
I want asking for postpartum support to feel just as normal as asking for baby gifts.
Because when we support mum, we support the whole family.
Come say hi on Instagram
Follow along for real postpartum stories, product updates, and the messy, joyful process of building KindList in public.
Create your KindList today
Skip the onesies. Ask for what actually helps — meals, rest, support, and the gifts that mean the most. It takes two minutes to start.